Privacy Policy

Privacy Policy

Effective Date: May 20, 2025
Website: https://sufiscents.shop

Sufi Scents our values your privacy. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website. It is written to comply with major digital advertising platforms including Meta (Facebook, Instagram) and TikTok, and ensures a user-friendly experience while aligning with search engine best practices.

  1. Who We Are

Sufi Scents is an online store offering premium perfumes and fragrances. Our official website is:
https://sufiscents.shop

  1. Data We Collect
  2. Personal Information

We may collect personal information such as your name, email address, phone number, billing address, and shipping address when you:

  • Make a purchase
  • Sign up for our newsletter
  • Fill out a contact form
  • Participate in promotions or ads
  1. Automatically Collected Data

We collect certain information automatically to improve your experience:

  • IP address
  • Browser type and version
  • Device type
  • Referring website or advertisement
  • Page views and time spent on our website

This information is used for analytics and ad personalization.

  1. Comments & User-Generated Content

When visitors leave comments on the site, we collect the data shown in the form, along with their IP address and browser data to detect spam. If you use Gravatar, your email (hashed) may be shared with their service. Gravatar’s policy: https://automattic.com/privacy/

  1. Media Uploads

If you upload images, please avoid including location data (EXIF GPS). Others may be able to extract such data from images on the site.

  1. Cookies & Tracking Technologies

We use cookies and similar technologies for functionality, analytics, and ad personalization. These include:

  • Remembering your preferences
  • Measuring ad performance
  • Remarketing and retargeting via TikTok Pixel, Meta Pixel, and Google Analytics

Types of cookies used:

  • Essential Cookies: For core website functionality
  • Analytics Cookies: To analyze usage
  • Marketing Cookies: To personalize and serve targeted ads on TikTok, Instagram, Facebook, and Google

You may opt out or manage your preferences via your browser settings or through ad platform privacy tools (e.g., Facebook Ad Preferences, TikTok Ads Settings).

  1. Embedded Content

Articles on this site may include embedded content (e.g., videos, social media posts). These third-party websites may collect data, use cookies, and track your interactions as if you visited their platform directly.

  1. How We Use Your Information

We use the information we collect to:

  • Process orders and provide customer support
  • Personalize your shopping experience
  • Improve website performance and usability
  • Deliver targeted ads across platforms (e.g., Meta, TikTok)
  • Send newsletters or promotional content (with your consent)
  • Analyze user behavior and optimize marketing strategies
  1. Who We Share Your Data With

We may share your information with trusted third parties only when necessary:

  • Payment processors (e.g., Stripe, PayPal)
  • Shipping partners
  • Advertising platforms (Meta Ads, TikTok Ads, Google Ads)
  • Analytics providers (e.g., Google Analytics)
  • Spam detection tools (e.g., Akismet)

We never sell your data.

  1. How Long We Retain Data
  • Comments: Retained indefinitely for moderation and continuity
  • Account information: Stored as long as your account is active
  • Cookies: Expire between 1 day and 1 year depending on purpose
  • Marketing data: Retained based on campaign duration and compliance requirements
  1. Your Data Rights

You have the right to:

  • Request access to the personal data we store
  • Correct or update your information
  • Request deletion of your data
  • Opt out of marketing communications at any time

To exercise any of these rights, please email us at:
sufiscents.official@gmail.com

  1. Children’s Privacy

Our website is not intended for children under the age of 13. We do not knowingly collect personal information from children.

  1. Data Security

We use SSL encryption and industry-standard security practices to protect your information. However, no method of transmission over the Internet is 100% secure.

  1. International Users

If you access our website from outside Pakistan, you consent to transferring your data to and processing it in Pakistan and other applicable jurisdictions.

  1. Policy Updates

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Updates will be posted here with the “Effective Date.”

  1. Contact Information

For questions, feedback, or privacy requests, contact us:
📧 Email: sufiscents.official@gmail.com
🌐 Website: https://sufiscents.shop

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